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Where Does Social Media Sit?

I did a bit of research in various businesses, organisations, brands and startups, and I found two main models for social media teams: 1:All: one centralised social media team catering to the whole organisation and its needs; 1:1: one social media team for each department (e.g. a customer service social media team, a PR social […]

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When An Employee Leaves: A Social Media “Leaving Checklist”

I’ve asked around at work and done some research online too, and I saw that there are set procedures that outline what to do when an employee leaves a company. However, there’s no checklist that tells social media managers what to do when one of their employees/colleagues suddenly leaves. On a good case scenario, the […]

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HootSuite Challenge: Day 1-10

hootsuite

Here are all the links to the HootSuite Challenge post: Day 1: Frustration Day 2: Seriously? Day 3-4: Can Anybody Tell Me… Day 5-7: Tough Love Day 8: ‘Obrigado’ Day 9-10: #ThanksFor5

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HootSuite Challenge Day 9-10: #ThanksFor5

hootsuite

I took HootSuite through the hardest test on Tuesday – the Social Media London test. Now, I blog and live-tweet for Social Media London, the biggest Social Media meetup in London. The main tools I use when live-tweeting during this event are Tweetdeck and Tweetbot (although I later ditched Tweetbot for Tweetdeck, as it’s more […]

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HootSuite Challenge Day 8: ‘Obrigado’

hootsuite

While writing the title for this post, I realised that this “10-day challenge” is soon coming to an end. Despite all the frustrations that I’ve had with HootSuite (the free version), it actually saddens me that this trial is coming to an end. (Not that I can’t use HootSuite after this trial…)

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Hootsuite Challenge Day 5-7: Tough Love

hootsuite

I learned about a few new features within HootSuite, and I also realised that regardless of how frustrated the tool makes me at times (and by at times I mean oftentimes), there’s just so much that I haven’t tackled yet – while I’m familiar with the analytics that HootSuite provides, I haven’t reviewed that side […]

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Hootsuite Challenge Day 3-4: Can Anybody Tell Me…

hootsuite

I’m going to keep this short and sweet. I’ve said “why?” so many times both yesterday and today, mainly in front of Hootsuite Web instead of the app. I’ve been following and trying to live-tweet Socialbakers’ Engage 2013 event, while trying to work things out in Hootsuite. I’m going to start with the following: the […]

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HootSuite Challenge Day 2: Seriously?

I called Day 1 “Frustration”. If I could define Day 2 of my Hootsuite challenge in one word, it would be “Seriously?”. (Question mark included.) Let me explain.

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The HootSuite Challenge

Short version: I’m going to take a “HootSuite challenge” for 10 days, using HootSuite as my default Twitter app.

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