Everything Digital

August 2013

When Your KPIs Don’t Indicate Your Performance

I casually remembered one of the many lessons that my first manager taught me while I was working as a trainee: “There are thousands of metrics, KPIs and measures but they all fit in one of the 3 ‘N’ categories – necessary, nice to have, and not suitable“ On big reports that would go out […]

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Facebook EdgeRank is Dead – Now What?

Facebook giveth and it taketh away… Facebook held a press event yesterday (6th August) discussing the ins and outs of the EdgeRank algorithm, changes and new additions to the Facebook algorithm(s). This is the first time in almost 7 years that Facebook comes out and transparently discusses how the systematic algorithm works and how it […]

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