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Social Media

How to Live-Tweet

live tweeting

Little known fact, I started live-tweeting without actually knowing I was live-tweeting.

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Jelly = Search + Social?

jelly

I call 2014 the “Year of the Ephemeral Networks“. We had a glimpse of this back in 2013 with Snapchat, Whisper, and ultimately Bitcoin too (in concept). On the cusp of 2014 we already have a new player to set the example: Jelly, a new service from Twitter co-founder Biz Stone. The concept is pretty […]

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First Twitter “Fun-versation” of 2014: Sainsbury’s x Marty Lawrence

sainsburys

2014 is off to a great start – first Jelly, a few hacks here and there, and now the first Twitter “fun-versation” (is that now a word?) involving brands on social media. So, a bit of context: a customer (copywriter Marty Lawrence) complained about trying to buy a packet of salmon which had no barcode […]

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Where Does Social Media Sit?

I did a bit of research in various businesses, organisations, brands and startups, and I found two main models for social media teams: 1:All: one centralised social media team catering to the whole organisation and its needs; 1:1: one social media team for each department (e.g. a customer service social media team, a PR social […]

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When An Employee Leaves: A Social Media “Leaving Checklist”

I’ve asked around at work and done some research online too, and I saw that there are set procedures that outline what to do when an employee leaves a company. However, there’s no checklist that tells social media managers what to do when one of their employees/colleagues suddenly leaves. On a good case scenario, the […]

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Facebook Changes for 2014: Who’s Ready?

facebook

A lot of changes are happening starting from 1st January. However, amidst all the changes, it seems like quite a few people (and companies) have forgotten about one key change that’s happening sometime soon on Facebook. No, not just the supposed change in reach, but the change in Facebook Insights that may potentially change the […]

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HootSuite Challenge: Day 1-10

hootsuite

Here are all the links to the HootSuite Challenge post: Day 1: Frustration Day 2: Seriously? Day 3-4: Can Anybody Tell Me… Day 5-7: Tough Love Day 8: ‘Obrigado’ Day 9-10: #ThanksFor5

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HootSuite Challenge Day 9-10: #ThanksFor5

hootsuite

I took HootSuite through the hardest test on Tuesday – the Social Media London test. Now, I blog and live-tweet for Social Media London, the biggest Social Media meetup in London. The main tools I use when live-tweeting during this event are Tweetdeck and Tweetbot (although I later ditched Tweetbot for Tweetdeck, as it’s more […]

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HootSuite Challenge Day 8: ‘Obrigado’

hootsuite

While writing the title for this post, I realised that this “10-day challenge” is soon coming to an end. Despite all the frustrations that I’ve had with HootSuite (the free version), it actually saddens me that this trial is coming to an end. (Not that I can’t use HootSuite after this trial…)

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Hootsuite Challenge Day 5-7: Tough Love

hootsuite

I learned about a few new features within HootSuite, and I also realised that regardless of how frustrated the tool makes me at times (and by at times I mean oftentimes), there’s just so much that I haven’t tackled yet – while I’m familiar with the analytics that HootSuite provides, I haven’t reviewed that side […]

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